Repetitive questions, on multiple channels, are boring and not challenging for customer support teams as they need to focus on topics that really matter. To simplify their work, Crisp has built an autoresponder that is able to answer messages coming from email as well as Facebook, Twitter or WhatsApp. By setting specific words, you can automatically answer customers without any human interaction. It's a huge time saver.
Over the years, social media has become an important channel in terms of customer messaging. Companies have seen the rise of social media customer service and thus, the need to answer automatically customers or leads on these new channels.