Delight users with onboarding journeys that drive engagement

User onboarding is the process of guiding new users through a product or service, helping them understand what they need to do to gain value from it. User onboarding strategies often involve tutorials and real-time assistance to boost satisfaction, engagement, and long-term retention.

To improve user onboarding, product adoption, and perceived value, companies often work to simplify the process with clear instructions and personalized experiences. Providing continuous support via self-service resources, proactive outreach on channels like WhatsApp, email, and live chat, along with automated email sequences and follow-ups, allows you to track progress, gather feedback, and optimize the onboarding journey. Utilizing user onboarding software will help your company create delightful experiences that foster better product adoption.

Common types of automated email sequences benefit all businesses. Though the steps vary, many sequences share common goals. The welcome email sequence introduces new users to your service. The nurturing sequence helps guide prospects by sharing educational content. The onboarding sequence assists new users with feature value and usage. Lastly, the conversion sequence focuses on sales with customer success stories and product case studies.