Freshpaint

Autotrack customer data & one click integrations for analytics, marketing, advertising, and email

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Customer Data ‍Without The Dev Time

Freshpaint helps product, data, and growth teams set up the customer behavioral data they need to build a better product, drive engagement, and improve retention.

Capture customer behavioral data with less engineering investment

Stop spending valuable engineering time to get the customer behavioral data you need to grow your business. Freshpaint automatically detects customer clicks and actions on your product and site, helping you implement customer data faster.

Configure new customer data in minutes

Product, growth, and data teams can name and configure customer events using a visual tagger, instead of paying your most expensive engineering employees to do it manually. Point and click on any element, name it, and save it. It’s that easy.

Power hundreds of tools in your tech stack

Freshpaint helps you quickly set up the customer events you care about, then can immediately send historical and future data to any tool in your tech stack.

A more flexible approach to event tracking

Freshpaint offers a hybrid approach to event tracking. By automatically tracking clicks and actions, Freshpaint helps you eliminate up to 90% of manually coded events. Precision tracking allows you to set up server-side events like successful checkouts using code.

Keep your entire tech stack HIPAA compliant

Freshpaint is the only customer data platform purpose-built to help health tech companies manage PHI across their entire tech stack. Because Freshpaint signs a BAA and provides the tools you need to stay HIPAA compliant, you can eliminate expensive downstream BAAs and save the cost of a full-time engineer you would normally need to stay compliant.